Production & BTL · SKY Central Asia

Production and BTLin Tajikistan

Events, promotions, tastings, store openings, videos, POS materials and branding — from idea to report.

BTL and events

01

Events and festivals

We organise festivals, fairs and brand events from idea to report.

When you need it

You need live interaction between your audience and the brand and a strong news hook.

What’s included

  • Concept and script
  • Venue and technical support
  • Decoration and branding
  • Hosts and programme
  • Photo and video report
02

Promotions, tastings and sampling

We introduce shoppers to your product in malls, stores and high-footfall locations.

When you need it

You are launching a new product or need to boost in-store sales.

What’s included

  • Location selection
  • Promotion mechanics
  • Promoter recruitment and training
  • Branded stands and uniforms
  • Product logistics
  • Promotion report
03

Store openings

We turn a store opening into an event that brings in the first customers.

When you need it

A new store or point of sale is opening.

What’s included

  • Opening script
  • Show programme and hosts
  • Store decoration
  • Prize draws and promo activities
  • Photo and video coverage
04

Work with bloggers

We select bloggers who match your brand audience and organise integrations.

When you need it

You want to reach an audience that trusts recommendations on social media.

What’s included

  • Blogger selection and audience checks
  • Format and script approval
  • Publication control
  • Reach report

Production

05

Video and audio production

We shoot commercials and record audio ads for TV, radio and digital.

When you need it

You need a video for a specific campaign and platforms.

What’s included

  • Idea and script
  • Filming and editing
  • Adaptation for formats and platforms
  • Audio spot recording
  • Russian and Tajik versions
06

POS materials and print

We design materials for points of sale and events and manage their production.

When you need it

You need to make your product stand out on the shelf or support an in-store promotion.

What’s included

  • Artwork design
  • Wobblers, shelf talkers, stands
  • Flyers, brochures, posters
  • Production control
07

Branded decoration

We decorate zones, stands and spaces in your brand style.

When you need it

Your brand is taking part in an event or opening a promo zone.

What’s included

  • Decoration design
  • Stand and zone branding
  • Photo zones
  • Promo staff uniforms
  • Installation and dismantling

Tell us about your task

We’ll suggest the format, scope of work and budget for your goal.

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